UK financial regulation & the FCA

How Myri is deliberately designed to stay outside the perimeter of FCA-regulated activity, and the consumer protections we build in anyway.

Last reviewed: June 2026  ·  Operator: John Jestin (United Kingdom)

Please read first. This page is Myri's own plain-English explanation of how the app is designed to work within UK law. It is not legal advice, it is not a regulatory determination, and it has not been issued, reviewed, or endorsed by the Financial Conduct Authority (FCA). Whether a particular activity falls inside the regulatory perimeter is fact-specific. We recommend that anyone relying on this page obtain independent advice from a UK financial-services solicitor or an FCA compliance consultant. Nothing here is a guarantee against regulatory action.

1. Summary position

Myri is a personal budgeting and financial-education app for iPhone. It runs entirely on the user's own device, stores all data locally, and helps people understand their own money using figures they enter or import themselves.

Myri is designed so that it does not carry on any activity that is regulated by the FCA under the Financial Services and Markets Act 2000 (FSMA). It does not give regulated financial advice, does not handle anyone's money, and does not sell, arrange, or recommend any financial product. On that basis, we consider that Myri does not require FCA authorisation. We set out the reasoning below so it can be checked point by point.

2. What Myri is, and what it is not

Myri is:

Myri is not:

3. Myri does not carry on FCA-regulated activities

The activities that require FCA authorisation are set out in the Financial Services and Markets Act 2000 (Regulated Activities) Order 2001 (the "RAO"). Myri is built so that none of them apply. Specifically, Myri does not:

Because Myri performs none of these activities, we consider it falls outside the regulatory perimeter and does not need to be authorised or registered as a regulated firm.

4. Information and tools, not regulated advice

The FCA's Perimeter Guidance (PERG 8) draws a clear line between generic information and a personal recommendation. Myri stays firmly on the information side:

This mirrors the way budgeting spreadsheets, tax calculators, and personal-finance books operate: they inform; they do not advise.

5. Debt tools, not debt counselling

Debt counselling and debt adjusting are regulated activities, so we are especially careful here. Myri's debt features are self-service calculators: you enter your own debts, and Myri shows the maths of different repayment orders (such as avalanche or snowball), total interest, and an estimated debt-free date.

6. Financial promotions

Section 21 of FSMA restricts inviting people to engage in regulated financial activity. Myri's marketing promotes a software application, not a regulated financial product or service, so the restriction is not engaged by what we advertise. Regardless, we hold our marketing to the same standard the FCA expects: communications that are fair, clear, and not misleading. Myri makes no promises about investment returns, makes no "get rich" claims, and describes pricing transparently.

7. Consumer protection & treating users fairly

The FCA's Consumer Duty applies to authorised firms. As an unregulated tool we are not bound by it, but we have voluntarily adopted its spirit because it is simply how a fair product should behave:

8. Signposting to regulated help

Myri is a starting point for understanding your money, not a substitute for regulated advice. Throughout the app and this site we direct people to:

9. Your data & UK GDPR

Data protection is overseen by the Information Commissioner's Office (ICO) rather than the FCA, but it matters to consumer trust, so we mention it here. Myri keeps all personal and financial data on your device only: there are no Myri servers, accounts, analytics, or trackers, so there is no central store of customer data to misuse or lose. Full detail is in our Privacy Policy.

10. Anti-money laundering

The Money Laundering Regulations 2017 apply to businesses that handle or transmit funds. Myri never receives, holds, or moves money (your one-time purchase is processed by Apple through the App Store), so Myri is not a relevant person under those regulations.

11. Honesty about the limits of this page

We want to be straight about three things:

Questions about Myri and regulation? Email [email protected] and we'll respond, and update this page where it helps.

References on this page to FSMA, the Regulated Activities Order, PERG, the Consumer Duty, the Payment Services Regulations, UK GDPR and the Money Laundering Regulations are provided for general context only and are paraphrased in plain English. They are not a substitute for reading the legislation itself or obtaining professional advice.